Privacy Policy

Last Updated: February 11, 2026

At MumWell, we are committed to protecting your privacy and ensuring the security of your personal and health information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website (mumwell.app) and use the MumWell mobile application.

We act as a "data controller" regarding your personal data under the UK General Data Protection Regulation (UK GDPR).

1. Information We Collect

We collect information to provide and improve our Services to you.

A. Information You Provide

  • Account Information: Name, email address, password, and due date/birth date.
  • Health Data: Information you choose to track, such as mood scores (EPDS), physical recovery symptoms, breastfeeding logs, and baby growth metrics.
  • Profile Details: Baby's name, gender, and photo (optional).
  • Communications: When you contact support or participate in surveys.

B. Information Automatically Collected

  • Usage Data: Pages visited, features used, and time spent on the app.
  • Device Information: Device type, operating system, and unique device identifiers.

2. How We Use Your Information

  • To provide, maintain, and personalize the MumWell service.
  • To enable health tracking and provide relevant insights based on your data.
  • To communicate with you about updates, security alerts, and support.
  • To improve our AI Assistant's helpfulness (without using your personal health data for training third-party models).
  • To comply with legal obligations.

3. Data Sharing and Disclosure

We do not sell your personal data. We may share your information in limited circumstances:

  • Service Providers: Targeted third-party vendors who assist with hosting, analytics, and email delivery (e.g., Supabase, Vercel, Resend), bound by strict confidentiality agreements.
  • Legal Requirements: If required by law, regulation, or legal process.
  • Business Transfers: In connection with a merger, sale, or asset transfer, with notice to you.

4. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. These include encryption at rest (AES-256) and in transit (TLS 1.3), strict access controls, and regular security audits. While we strive to protect your personal information, no method of transmission over the Internet is 100% secure.

5. Your Data Protection Rights (UK GDPR)

Where applicable law provides, you may have the following rights:

  • Right to Access: Request copies of your personal data.
  • Right to Rectification: Request correction of inaccurate information.
  • Right to Erasure: Request deletion of your data ("right to be forgotten").
  • Right to Restrict Processing: Request restriction of how we process your data.
  • Right to Data Portability: Request transfer of your data to another organization.

To exercise these rights, please contact us at privacy@mumwell.app.

6. Children's Privacy

MumWell is designed for mothers and parents. We do not knowingly collect personal information from children under the age of 13. If you become aware that a child has provided us with personal information, please contact us.

7. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

8. Contact Us

If you have questions about this Privacy Policy, please contact us: